In simple terms our mission is to tell the story in the optimum format for each event, product or brand’s objectives and the audience we are seeking to attract and inspire. The first step is to identify the message and video concept required and then develop an exceptional storyboard. If you have specific business goals, we will make sure the video achieves these.
Footage of a sports event is more than the story of the highs of winning and lows of not. Around the racing core, there are a myriad other stories; athletes, technology, physical demands, training and nutrition, venues, spectators – which can produce many features for broad appeal. Enthralling footage is fascinating and compelling viewing for a diverse audience, from youth to the mature viewer, expert to recreational fan.
Music, narrative, audio and graphics are all also key strategies in telling the story, and we work with some of the best talents and creative specialists.