XTERRA is the world’s premier off-road multisport event. An extreme competition, the XTERRA format combines swimming with mountain biking and trail running. It has been described as one part triathlon, one part mountain bike race, and one part “survival of the fittest”. ICARUS Sports was the official Video Production and Media Distribution partner covering 11 XTERRA Events worldwide. Video production involved filming in Philippines, Alabama, Utah, Hawaii and in 7 European cities -among others-, producing Highlights Videos, Social Media Videos and 14 TV Episodes.
With regards to the worldwide distribution for the 12-episode XTERRA Adventures television series, ICARUS Sports has secured broadcast exposure in more than 177 countries globally, including some of the biggest and most popular TV Channels.
Broadcast products include TV news and highlights from the 2019 XTERRA European Tour, XTERRA Pan American Tour, XTERRA Asia-Pacific Tour, and the concluding event of the year, the XTERRA World Championship, generated 71 news features broadcast.