Entering 2021 with a bang for the TOTAL Great Ethiopian Run

By January 4, 2021Outdoor Sports

ICARUS Sports is heading to Addis Ababa for the 20th edition of the TOTAL Great Ethiopian Run, one of the world’s most famous marathon initiatives, and the biggest running event in Africa.

Despite the difficulties caused by the global COVID-19 pandemic, the race is set for Sunday 10th January 2021. A sign of good things to come in 2021!

ICARUS Sports will be at Meskel Square and is responsible for the production and distribution of highlights and short videos for online media usage, the production and distribution of raw footage for TV usage, and the production of a wrap-up documentary to be distributed to both online and TV platforms. Lastly, highlights from the event will be included in our monthly TV show, The Outdoor Sports Show, meaning guaranteed international exposure in more than 160 countries.

The Great Ethiopian Run Team, comments, “The Great Ethiopian Run is proud to be working with ICARUS Sports, in delivering world-class media production for the upcoming 2020 TOTAL Great Ethiopian Run“.

Ilias Grapas, Sales & Project Manager at ICARUS Sports, comments, “A partnership with the 2020 TOTAL Great Ethiopian Run, an event with a heavy running legacy, is a great honour and definitely a reason to be positive for 2021. Our experience in international sports events and marathon projects will be a powerful tool to spread the word globally regarding this amazing celebration of running“.

 

Photo Credits: TOTAL Great Ethiopian Run